![]() ![]() If you want to upgrade your setup, the sky’s the limit for digital cameras. For the best video quality on a phone, don’t use the selfie camera. The newest edition iPhone, Samsung Galaxy, or Google Pixel should have an excellent video camera. There’s nothing wrong with starting your YouTube career recording from a high-quality smartphone. If you want users to fall in love with your content, consider investing in some fundamental video equipment. If your video quality is terrible, they are unlikely to stick around, regardless of how good your content is. That means that if you make videos that provide value to your target audience and optimize your videos for YouTube’s algorithm, then YouTube will actively promote your content to interested users, for free! (You can even earn money off of the ads that YouTube shows on your videos.) Equipment for recording YouTube videosįirst things first - users are picky. ![]() These recommended videos are user-generated content. So how do they do that? With recommended videos displayed to the right on the desktop version or below on the mobile version. ![]() To justify its ad prices, YouTube needs to keep eyes on videos. Yes, you can buy YouTube ads, but those ads have to be shown in front of or within user content. Google and Facebook usually only directly promote the content of people who pay for ads. Its business model incentivizes the company to promote user content at no charge to the user. But why YouTube? Why that platform?Īside from the billions of users, YouTube is unique among distribution channels. The list goes on and on - people love video, and video gets results.
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